The Leadership Adventures – Business animation

How it happened

The Be Great team approached us to launch their new corporate motivational training service with an exciting video introduction. From the very start, this project had us excited and thinking about creating a journey! The Be Great team wanted to have fun with it, which was just music to our ears. Corporate team building and motivational training isn’t always marketed in a fun way and we credit the Be Great team who wanted to step outside of this box.

Process

Collaborating with the client we created a fascinating storyboard that was based on the theme; ‘The Leadership Adventures’. The idea was to show how our central character faces numerous challenges at the corporate workplace. Mangoslice animated a world full of visual metaphors with the use of interesting typography to capture the challenges the character faces.

End use

This creative motion graphic animation was used by the Be Great team at a variety of launch events, trade shows, on their website and shared via their Social Media accounts.

Testimonial

‘Our training company was entering a new and very important phase of delivering workshops to corporate clients. In this very competitive marketplace we wanted to able to stand out and have an appealing hook that would be professional but also innovative, eye catching and inspiring. The animation has received an outstanding response from our clients, who have formed a positive view of our company, which of course has led to more business for us!’

Screenshots